With the big apple, Samsung dominates the global intelligent mobile phone market share and profit, the industry began to focus on who may become the industry's third (including ecological system and OEM manufacturers), but data released from the recent series of relevant institutions, the third debate this so-called smart phone industry has no real commercial significance.
First from the intelligent mobile phone the largest ecosystem, according to the IDC report shows, in the first quarter of the past, Apple's iOS and Google Android occupied 92% market share, while Microsoft WP beyond the BlackBerry row to the third position, but its share of only 3.2%, ranked second with apple iOS 17.3% market share far apart. In addition, the dual stack from Microsoft WP shipments grew 133.3% and blackberry down 35.1% from a year earlier to make its market share is only an increase of 1.2 percentage points of view, the so-called third ecological system market share growth is still insufficient, after all, the market share of the starting point is too low, it indicates who will become the third ecological systems intelligent mobile phone in the true sense (at least more than 10% market share), high (at least maintain year-on-year growth of close to 200%), essential for sustainable growth, two conditions must be satisfied at the same time, but at present, few manufacturers third ecosystems have such competition ability.
Look at the OEM of intelligent mobile phone manufacturers, according to Gartner statistics, the first quarter of this year, Samsung and apple dominated the global intelligent mobile phone market 49% (close to 50%) share of the market, which ranks second of Apple's market share is 18.2%, and similar in ecosystem performance, ranking third in the LG market share of only 4.8%, the gap with apple is also very obvious. From the growth rate, a year market share is only increased by 1.4 percentage points, the second difference is big, the growth so not any competitive.
Then have a look smart mobile phone industry profitability. After the analysis, in the past quarter, apple and Samsung includes the industry 100% of the profits, specific to the ecological system, the apple iOS mobile phone industry occupies the profit 57%, Samsung accounted for 43% (almost equivalent to Android), which indicates that the third ecosystem is no profit or even losses, the. From the OEM manufacturer, according to Strategy Analytics, the first quarter of this year Android platform accounted for the global intelligent mobile phone industry operating profit of 43%, Samsung share of 94.7%, ranking second is LG, profits, market share of only 2.5%, notably, Strategy Analytics wasn't even separate lists of intelligent mobile phone market third the share of the profits. Perhaps from the perspective of profit, third probably doesn't exist.
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